Controlled signatures, strengthened communication
MV Group is a major player in digital marketing in France, bringing together 8 specialized subsidiaries and 400 experts to support 1,500 SMEs and ETIs in their digital challenges. MV Group uses Signitic to ensure a consistent and professional brand image by automating email signature management. Thanks to this centralization, all communications benefit from visual uniformity, eliminating disparities between collaborators.
Emails sent
coworkers
campaigns launched
clicks collected
Marina Berthelot, communication manager, adopted Signitic to ensure perfect consistency in MV GROUP's email signatures. Thanks to this solution, each employee has a signature that is always up to date, effortlessly, which represents a considerable saving of time and ensures a homogeneous professional image with external contacts. Signitic has transformed signature management by automating updates, thus avoiding time-consuming reminders. The result: simplified internal communication and a strengthened brand image, perfectly aligned with the company's visual identity.
Successful campaign
The most striking campaign conducted by MV GROUP perfectly illustrates the impact of its Yumens brand. Designed to celebrate the five awards won by the company, this initiative was able to combine visibility and commitment. Broadcast unlimited to internal and external audiences, with a medium priority to maintain the balance of strategic communications, it particularly mobilized Yumens employees. Result: more than 829 clicks generated, tangible proof of the effectiveness of a targeted and rewarding approach. A success that confirms the power of campaigns integrated into email signatures.
Concrete results
After only 4 months of using the Signitic platform, MV GROUP is showing concrete and measurable results. Thanks to 13 strategically deployed campaigns and the sending of 1.1 million emails, the company collected 7.3K qualified clicks, testifying to the commitment and direct impact of this solution on its digital communication. These performances demonstrate the effectiveness of dynamic email signatures in capturing the attention of recipients and optimizing the visibility of marketing campaigns.
